Media Morphs: Propaganda

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Cinema has the power to bring about change in the audience; whether to influence attitudes, increase understanding or persuade to action. For this reason cinema has frequently been used for manipulation purposes; to incorporate conscious or subconscious propaganda messages both overtly and subtly. As put by Elmer Davis, Director of the United States’ Office of War Information, the easiest way to inject propaganda ideas into most peoples’ mind is to let it go through the medium of an entertainment picture when they do not realize that they’re being propagandized. Thus, since the advent of modern society cinema and movies were deemed to be the top choices for totalitarian regimes to manufacture consent. “Media Morphs: Propaganda” in a very artistic way recounts a short history of using cinematic technology to mobilize the masses towards a desired end.


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